Events / SoWa MArket

It's That Time of Year Again

There has been a nasty cold going around the Berkshires, and one by one it has taken us out. First Dan, then Sean, Amy, and Dana. I blame Dan's kids for being cute but efficient plague carriers. Anyway, we've been hitting the amped up virgin Fire Cider hot toddys pretty hard over the last week- and I'm happy to say we've been feeling much better! Ingredients: -1 -2 Tablespoons of Fire Cider -Juice of 1/4 - 1/2 lemon -1 T honey, raw, local honey is best. -A healthy dose of ginger (We use 1T frozen ginger juice. A 1/2 tsp ginger powder or 1T diced fresh ginger works too) -Hot water or tea to fill your favorite mug [caption id="attachment_764" align="aligncenter" width="538"]Warming and soothing. Warming and soothing.[/caption] Our full arsenal of anti-ick fighting home remedies includes Osha tincture, Echinacea tincture, oil of oregano (rub it on the bottom of your feet or get capsules), raw honey, Fire Cider, ginger juice, lemons, neti pot and of course, some Berkshire Bourbon for when you finally start to feel better! IMG_20141021_103104   This Sunday is the last SoWa Market in Boston for the season so make sure to stop by and see Sean for your free Fire Cider sample!  He'll also be handing out samples on Friday, 10/24 at Foster's Supermarket in Greenfield, MA, 3-6 pm  and on Saturday, 10/25 at the Fruit Center Marketplace in Hingham, MA 11 am-4 pm IMG_20141023_114120 Cheers!
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Sean Callaghan Joins Team Fire Cider!

[caption id="attachment_688" align="aligncenter" width="538"]Dana and Sean with our other new addition! Dana and Sean with our other new addition![/caption] We are getting ready for our biggest fall yet and so we have hired our first full-time employee, welcome to team Fire Cider Mr. Callaghan!   Sean's actually been helping us out, officially and unofficially, for years.  Sean and Benny 'Fingers' Kohn wrote and recorded a rock n roll theme song for Fire Cider in 2012.  Sean has helped us in the kitchen making Fire Cider, and has personally hand washed many, many pounds of horseradish roots.  Sean is now offering in store Fire Cider tastings and attends the SoWa Farmer's Market in Boston every Sunday. [caption id="attachment_687" align="aligncenter" width="538"]Ready to rock at the SoWa Market in Boston.  Nice T-shirt! Ready to rock at the SoWa Market in Boston. Nice T-shirt![/caption] Now that he's officially, finally, part of Team Fire Cider, you'll see Sean all over New England offering free samples of Fire Cider at festivals, shops and cafes.  Sean will be working closely with our retail partners too.  Want to see Fire Cider for sale somewhere?  Feel the need for an in store demo aka free samples?  Sean can be emailed directly at, you guessed it: [email protected] The Big E is held in Springfield MA every year.  Sean, Dana, Brian, Sheri and I will be there, next to the Massachusetts building on the weekends, Friday September 12 through Sunday the 14th, the weekend of the 20th and 21st and Friday the 26th to Sunday the 28th.  Last year we gave out about 15,500 samples of Fire Cider (in biodegradable cups!) over the course of the event.   Let's see if we can't beat that record this year! [caption id="attachment_686" align="aligncenter" width="538"]Sean and Dana having a laugh in the warehouse. Sean and Dana having a laugh in the warehouse.  DIY Halloween costume![/caption]
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